Priya Jain
Welcome to the Blog
PR Tips, Media Wins & Visibility Insights
To the outside world, PR is all red carpets and press hits. But inside a growing agency, success often hinges on one of the most underrated roles in the business: the public relations assistant. While not always front-facing, PR assistants...
Hiring in the PR world is tough. Between rising rates, inconsistent freelancers, and the pressure to deliver high-impact media results, agency owners often find themselves stuck between over-hiring and under-delivering. Yet, scaling your agency without burning out your core team...
Between content deadlines, constant pitching, influencer coordination, and analytics, agency owners are overwhelmed. That’s why the demand for skilled PR assistants is rising sharply, and smart agencies are adapting. A well-trained public relations assistant is no longer a “nice-to-have”—they’re a...
As your PR agency grows, you eventually hit a ceiling. Your team’s time is stretched thin. Clients expect national media coverage. You have more accounts than hours in the week, and media outreach, once your zone of genius, has become...
The world of public relations is changing fast—and if you’re looking to build a flexible, profitable career in the field, there’s never been a better time to explore freelance work. More agencies and brands are moving away from traditional, full-time...
About Suniti
You’re great at what you do—but there’s never enough time to pitch every opportunity. That’s where I come in. I help PR pros, entrepreneurs, and agencies streamline their pitching process, craft smart strategies, and build real media relationships.